The PR world is extremely cut throat. Not to mention, there’s a lot of bad PR out there. So now I, like many other business owners, am working solving the very problems that they have struggled with themselves.
But that’s only half the story. Prior to founding my PR business, I worked as a teacher, and every day, I took on the challenge every day of selling knowledge to a population that doesn’t want it. Dancing, singing, and other maneuvers were used to market, package, and sell it successfully to kids.
Serious conviction from this experience combined with my passion allowed me to reinvent myself and and inspired an approach to PR that helps clients succeed: one with heart.
PR with heart.
Pioneering isn’t easy; it’s a TON of risk. Many won’t succeed. If you’re human, what others think of your ideas can get to you. I know, because I’ve questioned my approach many a times.
But if there’s one thing I know, it’s that your heart must always be in it. When it’s not, people know. You WIN with heart. Our rockstar international roster of clients have been doing it. They’re pretty happy. We’re about to change things up with a new way of doing PR.